Actual Research-Like Substance: Scott Brody's Epic Eva Peron Story

Once in a while Your Fernetiquette pretends to be An Actual Blogger instead of being some schmo who assigns everything a cutsie tag and calls it a day. I admit it's not often, but on occasion I do put legitimate effort into this little webspace.

For example, about five months ago I took the time to type out an ENTIRE EMAIL(!!) that politely asked the purveyors of Bourbon and Branch how they managed to come up with the delicious Fernet-based cocktail known as the Eva Peron. Naturally, I didn't follow up on that email in any way, shape or form. I've been wayyyy too busy to spend my time in the dogged pursuit of truth.

Still my friends, I am here today to testify that you do indeed reap what you sew. Yes, this weekend I received the following note from Mr. Scott Brody, the lead bartender at Epic Roasthouse re: the origins of The Peron:

If you're still interested in the story behind the Eva Peron (and even if you aren't) here it is:

We had a liquor rep trying like hell to get Canton ginger liqueur into Epic back in 2008.  Shortly after bringing it in, we got a call from him to arrange a party for a friend of his.  His friend was going to Argentina on an "epic" adventure and he wanted a specialty cocktail containing Canton for the party.  

 Epic: Pictured

We agreed to try and come up with something, and I took the two ideas: Argentina and Canton, to Tony Nik's in North Beach where I knew Darren Crawford was working.  Our friend and fellow bartender Jake Cornell was there, and the three of us started brainstorming.  I knew that Fernet mixed well with Sweet Vermouth from cocktails such as the Hanky Panky, and everyone in SF knows it pairs well with ginger.  Furthermore, I knew that Fernet is wildly popular in Argentina.  We can't remember exactly who came up with the lime, or who thought of trying ginger ale; but Darren started mixing, decided on equal parts of Carpano Antica, Fernet and Canton, squeezed in half a lime, shook everything and topped it with ginger ale.  We tasted it, decided that ginger beer would work best, and voila, a cocktail is born.  We came up with the name Eva Peron, because the Evita cocktail already exists (nasty thing with Midori in it). 

The drink was a hit at the party, and once Darren started working at Bourbon & Branch, he brought the Eva Peron with him.

If you have any questions, feel free to contact me, or come by Epic and I'll be happy to mix up an Eva for you.

Cheers,  

-Scott Brody.

 Odds of me taking Mr. Brody up on that offer? Excellent.

(Srsly tho: Many thanks to Scott for the story!!! Now everyone immediately go to Epic and tip like a Rockefeller.)
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Filed Under: Actual research-like substance, Bourbon and Branch, Epic in the non-internet way, Fernet cocktails, The Argentine Menace, San Francisco in general, Don't act like I never do anything for you people

Places You Can Get Fernet: Cure in New Orleans, LA

Another short one. If time permits, I've got plenty of interesting updates coming very soon.

Regardless:

Forwarded to us by our intrepid traveling reporter, who testified that Cure boldly offers not just Fernet-Branca, but ALSO features my old nemesis* Branca Menta.

Well played.

*Updates also to come on our longstanding bloodfeud with The Menta.
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Filed Under:  Places you can get Fernet, Nawlins, Fernet Foto File, Branca Menta is the devil, keeping up with this blog is hard sometimes.

Places You Can Get Fernet: Harry's Bar in Allston, MA

It's been a while and I've got some catching up to do, so how about a short one? OK? OK.

Taken May 17, 2010 at Harry's Bar and Grill in Allston, Mass. The accompanying message from the fine gentleman who sent the picture:

I miss you, my friend.

You too, brother.
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Filed Under: Boston, Places you can get Fernet, Fernet Foto File, male bonding amongst males, Allston Rock City.

Hey you guys, I went to a show!

And then I wrote about it at Such a Clatter! Check it out, yo.

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Filed Under: This has absolutely zero to do with Fernet Branca, Guest Posts, Fellow Travelers, And yes I had my dancin' shoes on and I was feelin' alright

"The Liqueur of Hades"

According to Salon dot com, quoting The Wall Street Journal quoting something called "The Wine and Food Society of New York", (which doesn't even sound like a real thing) Fernet is "The Liqueur of Hades".Well, OK.

I'd file an objection, but frankly fair enough. Hades isn't so bad, and the description is fairly appropriate in all honesty. If nothing else, it's better than being called something truly terrible like say... the Liqueur of Cleveland. Can't even imagine what that would taste like.

Also, THIS is hilarious.

Betsy von Furstenberg was suspended from Actor's Equity in 1960 after secretly putting [Fernet] into Tony Randall's onstage drink.

 Of course.

Oh, Felix Unger. Such a buzzkill.

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Filed Under: Fernet Foto File, Fernet is Famous or something, People upon whom Betsy von Fustenberg has forced the stuff, The Liqueur of Hades

Guest Post: Clatter Takes the Plunge

It's Fernetiquette's First Ever Guest Post! Yrs truly just dragged Bill, the excellent and prolific author of the exceptional music blog Such A Clatter, out for some Fernet. Photo evidence goes here:

Flowery guest prose goes here [FN1]:

First & just reiteratively, I will concur re: the Marina.  Which is like a weird wormhole-portal-thingie to some other place/time/culture (quote-unquote), incongruous amidst our fine City where some, at least, are said to have left their hearts.  I will admit to being overly-reductive (& yes a hater, sue me[FN2]) but Marina: ew to the bottle-blondes & the boob jobs, ew to the overgrown frat boys & gym rats, & cetera just, ew. [FN3] Anyway, Russian Hill has its fine points but would certainly be nicer all around w/out the blight of the Marina situated like, Right Next Door.  The cross-pollination was alas evident, when  Fernetiquette hosted yours truly for what was to be yes, my very First Time test-driving (what I understand to be) the hipsters’ go-to digestif.  &, as you’ve already heard by now, we had it on tap [FN4] which evidently is not the usual means of delivery.

Anyhoo and as previously related infra, drinks were brought to our table at the Bullitt bar.  Some beers, four shots of el Fernet-o, & two “ginger backs” for the newbies (those being me, check, & my dazzling companion).  I had been assured that chasing the Fernet with ginger ale would not categorically render me a Girl, but I do harbor some skepticism there. [FN5]

So, yeah I drank the stuff.  Uh huh, yes I surely did.  & apparently it is something that people actually do drink, both repeatedly & willingly.  So I am prepared to concede that I’m missing something there.  (Especially since I pretty much used up my RDA of intolerance just hating on the neighborhood, right?)

 I'll spare the suspense: he was not impressed.

What to say about the Fernet Branca?  Well, when I was twelve I smoked my first cigarette which was a Kool menthol.  That’s a memory I was surprised to revisit upon sipping my leather-colored shot there in the bar.  But yeah, menthol.  Menthol on fire.  Cool on the palate yet warm going down, hey it’s freaking alchemy in a shot glass!

  Molecular geometry for Menthol. [FN6]

I know there are supposed to be various subtle notes of this & that, but I couldn’t really discern any of the alleged saffron or cardamom, & wouldn’t recognize myrrh or aloe (I did my homework on Wikipedia, btw) if they walked up to me on Hyde Street & slapped my face w/a French manicure.  Pretty much whatever’s in there gets shoved aside by the cool/warm tactile sensation.  Oh & by the unambiguous & shouted voice [FN7] of camphor, so there may be some medicinal value there I’m just saying.

I was really trying my best to be all x-cultural & open-minded, but can we talk for just a moment re: the music in that place. [FN8] Jesus seriously, who w/a straight face plays that bland generic white people disco shite? [FN9] Query posed rhetorically, although now that I think about it I did crave a seriously stiff drink after a single verse, so there’s some viral marketing for you.             

So.  Not to go all Marcel Proust on you here, but the Fernet did have this uncanny ability to dredge up forgotten memories & that was a magical & mysterious thing to experience then & there in the bar.  I recalled that time when I had pneumonia & couldn’t do much other than lie still under the crushing weight of my watery lungs, blotting my fevered forehead.  I thought the Fernet mightn’t be bad if I’m ever similarly stricken again.  Topically applied, I mean, & assuming a favorable per-ounce price point comparison with Vicks VapoRub registered trademark. [FN10]  With which it shares its distinctive bouquet.  (Sorry man, but truth to power, right?)

Emphatically though, I will insist that every downside to the evening’s escapade was more than balanced by the quality of the assembled company, & Friendship indeed is a tonic superior to all others.  Vive la difference I say with some not-inconsequential gusto.  So, thank you for the invitation, & for the ensuing adventure.  In conclusion, the gods did smile when, as we were settling the check, the Clash were heard to intrude gloriously & incongruously upon the music selection.

A

At least we can agree on these lads. [FN11] 

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FN1- All footnotes are MINE though. It is my blog, after all MWAHAHAHAHAHahahahahaahahaha.
FN2- Correct me if I'm wrong, but I was under the impression that being "overly-reductive" and "a hater" were necessary prerequisites of being a music blogger.
FN3- Co-sign, save for the bit about boob jobs.
FN4- (sic) as to the failure to capitalize On Tap.
FN5- Acceptable. See ORFE Sec. 1.0(3).
FN6- Be honest. You guys weren't expecting FUCKING SCIENCE, were you?
FN7- It's subtle... subtle like a T-Rex. 
FN8- See FN2.
FN9- Pretty much Marina folk and Chowdahheads. But I repeat myself.
FN10- It doesn't. I've tried. [FN12]
FN11- Oh, and the cheesy bit about the friendship and company and blah blah blah whatevs. That stuff is pretty cool too I guess.
FN12- What? I'm not proud.

For the record, my favorite part was the Tranny joke. 
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Filed Under: Guest Posts, Russian Hill, Seriously though Thanks Bill that was great, The Only Drink That Matters, Faces of Fernet, Alchemy in a Shot Glass, Fellow Travelers, People upon whom I've forced the stuff.