Wednesday, January 13, 2010

All Your Updates to Various Things!

A catch-all update on All Things Fernetiquette.

-Ask the Internet and the Internet Responds. 
Last week, I exposed my massive ignorance by asking for help in translating an Argentine advert for Fernet-Branca. Advert in question goes here:
Naturally, lots of my friends speak the Spanish pretty good, though even they could not fully Unravel The Mystery of the Fernet Dog-Walking Advert. Most commenters bemoaned the lack of a bigger version of the image (sorry, no dice), but were able to piece together a rough translation:

The headline says something like "This is the last time I'm fetching it for you" but I'm not sure about the other text.

"The last time I take him out." (I don't have the phrasing quite smoothed out, but that's how I translate it.)
"One fewer discussion among (so) many discussions."
 ... says "The last time, I took it/him out" and underneath "One less discussion (out of so many)." But that still isn't very enlightening.

Indeed it is not. What is the connection between, "I took him out last time" and "One less discussion (among so many)"? Maybe the illegible small print would clarify? I'm not sure. It could be a cultural reference or idiom that we're not getting. Still, one brave commenter did advance a few plausible theories:

Fernet means never having to say, "Fine, I'll take the dog out AGAIN, fer chrissakes"?
I quite liked that one but was partial to

"I took the dog out last time, so you do it this time, cos it's high time I had me some Fernet"

Perfect. I'm going with that one.

-And speaking of Argentina...
Our traveling correspondent has returned stateside with just an overwhelming number of sexy Fernet pictures and tall Fernet tales. It will take me some time to wrassle them all into one narrative, but perhaps a small preview is in order.
Sorta romantic, don't you think?

-The same thing happened while trolling for dates to the Prom.
As of yet, my email to the purveyors of Bourbon and Branch has gone un-returned. I've also reached out to a few local and related-by-subject-matter blogs of note and gotten no response. In fact, the Fernetiquette Email Inbox remains entirely barren. le sigh.

But fear not, Gentle Reader! I shall soldier on, undeterred! So, if anyone out there can think of a blog or website I should reach out to, drop me a line and I'll gladly set myself up for future rejection!

Your Fernetiquette is all grownsed up! Now you can get to us by our old dot blogspot url AND our brand-shiny new digs at It's like twice the fun, but with exactly the same amount of website! Also, the twitterverse can now follow us on the twitter: @Fernetiquette.

Filed under: fernet adverts, The Argentine Menace, Updates, You're such a super lady I get so lonely, meta, pretty sure dogs don't drink booze

1 comment:

  1. "One less discussion (among so many)" means that they both agree on what drink to have: Fernet!!!